Divote Cosmetics launches Hince makeup brand in Croatia
Divote Cosmetics has added the Korean clean‑beauty brand Hince to its portfolio, marking the first makeup line the company offers. The partnership began two years ago during a business trip to South Korea, when founder Josipa Pipunić and Hince recognized a shared philosophy of natural, subtle, high‑quality formulations that prioritize skin health.
Pipunić said the brand was chosen not as a simple commercial step but because it aligns with Divote’s values of highlighting individual beauty without covering the skin. All brands on Divote’s platform undergo personal testing by Pipunić before inclusion. The debut of Hince took place at the Fiora showroom in Split, signalling a new chapter for the Croatian retailer as it expands beyond skincare into makeup.
Divote emphasizes careful curation of products it believes in, aiming to provide consumers with Korean beauty options that respect both skin health and personal style.
Entities: Divote Cosmetics · Hince · Josipa Pipunić · South Korea · Split
Claims
What the coverage asserts, and how well corroborated each claim is across sources.
- [● 3 SOURCES] Founder Josipa Pipunić said Hince was chosen because it shares Divote’s philosophy of naturalness, subtlety, and quality. (founder comment)
- [● 3 SOURCES] Divote Cosmetics introduced the Korean makeup brand Hince to the Croatian market. (offers)
- [● 3 SOURCES] The launch of Hince in Croatia was held at the Fiora showroom in Split. (launch location)
- [● 3 SOURCES] The collaboration between Divote Cosmetics and Hince began two years ago during a business trip to South Korea. (started during business trip)
- [● 3 SOURCES] Hince is the first makeup brand offered by Divote Cosmetics. (first makeup brand)
- [● 3 SOURCES] Divote Cosmetics selects each brand only after personal testing and belief in its values. (selection process)