EA Sports FC rolls out Festival of Football phenoms and teases FC 27 cover star

EA Sports has launched the "Festival of Football: Phenoms" promotion in EA FC 26, adding a slate of highly rated youth prospects to Ultimate Team. The promo showcases players such as 98‑rated Lamine Yamal (FC Barcelona), 97‑rated Endrick (Real Madrid) and other emerging talents from clubs across Europe and South America, offering themed rewards through live events, squad‑building challenges and packs.

Ahead of the next installment, EA Sports FC 27, leakers claim the cover will feature Jude Bellingham again, possibly alongside recent Ballon d’Or winner Ousmane Dembélé or a Barcelona player. Additional rumours suggest Cristiano Ronaldo may appear on the Ultimate Edition cover, marking his first appearance on an EA Sports cover in eight years. These disclosures hint at the marketing direction and star power the company plans to leverage for the upcoming title.