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FamilyMart expands Convenience Wear line with summer cotton‑linen apparel and first sacoche bag
FamilyMart’s original apparel brand, Convenience Wear, introduced a new summer collection featuring a cotton‑linen open‑collar shirt and long‑fit pants. Both items are made of 85% cotton and 15% linen, priced at ¥2,990 each, allowing a full set to be purchased for under ¥6,000. The garments have a relaxed texture, wrinkle‑resistant finish and details such as walnut‑style buttons.
In the same rollout, Convenience Wear launched its first sacoche, a 2‑way pouch that can also be used as a pocket‑size bag. The bag holds up to 1.5 L (enough for a 600 mL bottle), includes interior and exterior pockets, a reflective strip for night visibility, and is made from lightweight rip‑stop fabric. It is sold in black for ¥1,490 and is being rolled out across roughly 16,400 FamilyMart stores nationwide.