Five Guys announces buy-one, get-one-free burger deal

Five Guys is offering a buy-one, get-one-free burger promotion to celebrate National Cheeseburger Day. The deal is available from Wednesday, Sept. 16, through Friday, Sept. 18.

The promotion is exclusive to digital orders placed via the Five Guys app or website for pickup or delivery. Customers must use the code BOGOBURGER at checkout and be signed into an online account. The offer is limited to one use per account and per transaction at participating U.S. locations.

This follows a previous promotion in February that caused significant operational challenges. Founder Jerry Murrell noted that the company was unprepared for the high demand, which led to issues with computer systems and supply chains.