Guerlain launches new fragrance amid bridal wellness and wedding trends

Guerlain has introduced a new interpretation of its L’Heure Bleue fragrance, originally created in 1912. The scent features a composition of anozonic accord, iris, and vanilla, designed to evoke the “blue hour” between day and night. In partnership with the Guerlain Wellness Spa at the Waldorf Astoria New York, the brand is highlighting the importance of mental and physical wellness for brides during the wedding planning process.

In wedding fashion news, Abbie Farrell and Max Howard celebrated their marriage at the 12th-century Château de Fontarèches in Provence, France. The couple, who met in high school, were proposed to in Gramercy Park, New York City, before choosing the French estate for their destination wedding.