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[BUSINESS] · Japan · 2 sources

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Häagen-Dazs Japan launches seasonal limited-edition flavors

Häagen-Dazs Japan has introduced new seasonal limited-edition flavors to the Japanese market.

Starting September 15, the company released ‘Noumi Imo’ (Rich Sweet Potato), featuring Beni Haruka sweet potatoes and a thick sauce made from both Beni Haruka and Anno potatoes. The product is priced at 373 yen.

On October 6, the company will launch ‘Houjun Rum Raisin’ (Rich Rum Raisin). This winter-themed version increases the rum content from the standard 0.7% to 1.0% using an original blend of multiple spirits. It also features an increased amount of cream and uses California raisins. This 110ml cup is also priced at 373 yen.

Entities

Häagen-Dazs Japan