Hotto Motto opens new model store in Shiba 4-chome

Plenus has opened a new model store for its bento brand, Hotto Motto, located in Shiba 4-chome, Minato Ward, Tokyo. The new location features a design that emphasizes the brand's signature red color and a logo symbolizing the shine of high-quality rice.

A key feature of this model store is the introduction of display sales during the weekday lunch rush from 11:00 to 13:00. This allows customers to purchase pre-made bento boxes immediately, reducing wait times for busy workers. Outside of these hours, customers can order customized meals as usual.

The store is also offering limited-quantity, store-exclusive menu items, including Shima Hokke Grilled Bento, Mochi Mini Beef Sukiyaki Bento, and various Chicken Steak Bento options.