Hsinchu City launches local market and international tourism drive

Hsinchu City is implementing several initiatives to boost local tourism and cultural engagement. The '2026 Zhu Feng Hao Market' is scheduled to run from September 3 to November 22 at the Hucheng River Waterfront Park. The event aims to connect the old city business district with surrounding attractions. Due to expected crowds, the city government will implement phased traffic controls on portions of Shengli Road and Xinyi Road during various sessions throughout the period.

In an effort to expand its international reach, the Hsinchu City Government led a delegation of 15 local tourism businesses to Singapore. The mission included participating in the NATAS Holidays 2026 exhibition and hosting the city's first independent overseas tourism promotion and B2B business exchange event. The promotion attracted 52 Singaporean travel industry operators, focusing on converting international business travelers into tourists by highlighting Hsinchu's historical heritage, culinary scene, and natural resources.