< Back to all clusters
[BUSINESS] · Hungary · 3 sources

started · updated

TV2 and RTL compete for dominance in Hungarian television ratings

Hungarian television networks TV2 and RTL are engaged in intense competition regarding viewership and autumn programming schedules. Recent data for week 33 shows TV2 leading in the 18-59 demographic with a 14.9 percent share during prime time, while RTL followed with 13.1 percent. In terms of total portfolio share for the 18-59 age group, the TV2 Group held 35.4 percent compared to RTL Hungary’s 22.5 percent.

The rivalry is set to intensify in September as both broadcasters launch major talent competition shows. RTL will premiere the new season of X-Faktor, while TV2 will launch Megasztár. Additionally, TV2 has announced a diverse autumn lineup including Farm VIP, Ázsia Expressz, and a new adventure reality format titled Destination X. RTL is also preparing upcoming seasons of Most Wanted and a renewed Celeb vagyok, ments ki innen!.

Entities

AMC Networks · Destination X · Farm VIP · MTVA · RTL · TV2