India's Piyush Goyal urges toy makers to increase exports tenfold, promises modern testing facilities
Union Minister of Commerce and Industry Piyush Goyal called on India's toy manufacturers to aim for a ten‑fold rise in export volumes. He assured that quality‑control orders will remain in force and announced plans to establish modern testing facilities across toy‑manufacturing clusters through the Bureau of Indian Standards, the National Test House and other government labs. Goyal also urged adoption of advanced manufacturing technologies such as CAD‑CAM and CNC machining, and highlighted the need for skill‑development centres and public‑private partnership Centres of Excellence.
Finance Minister Nirmala Sitharaman said India can capture a larger share of the projected $179 billion global toy market, noting a 71 % drop in toy imports since 2019 and a rise in exports to $186 million in FY 2025‑26, now reaching 153 countries. She cited policy measures – higher customs duty, stricter BIS enforcement, the National Action Plan for Toys and the MSME SPURTI scheme that set up clusters in several states – as drivers of growth. Sitharaman urged branding under "Made in India" and pointed to free‑trade agreements with the UAE, Australia and other partners, as well as schemes like RoDTEP, PM Mudra and CGTMSE, to boost competitiveness.
The government aims for a 5 % global market share over the next six years, leveraging nine FTAs that cover 38 countries.