Italian clubs launch new season ticket subscription campaigns

Fortitudo Bologna basketball club announced the start of its season‑ticket campaign, reporting that 60‑70% of subscribers chose the full‑price option. The club outlined its organisational structure, highlighted the appointment of coach Cavina, and discussed plans to attract additional sponsors beyond Flats Service.

Frosinone Calcio presented its own subscription programme ahead of the 2026/27 Serie A season. Manager Piero Doronzo and sporting director Renzo Castagnini detailed a three‑phase sales window, a modest 7% price increase for existing fans, and unchanged reduced rates for children and women. Both clubs emphasized the goal of keeping stadiums full and strengthening ties with supporters and corporate partners.