Japanese retailers debut new character-themed merchandise in July 2026

Shimaura will begin selling a range of "Kogimyun" character goods on July 18, 2026. The line includes shopping bags, lunch totes, pocketable totes, mini‑tote bags, pouches and bottle holders, with items available at selected Shimaura stores and online from 15:00 on the same day.

The "Obunagu to Issho" brand is launching a mini‑keyring series featuring cute mascot designs such as shrimp‑fried, rice‑ball, bark‑leaf cake, squid and turtle characters. The five‑piece collection is offered for pre‑order on SKJ’s official e‑commerce site "Charamarché" starting July 17, 2026, with deliveries expected in September. Both product releases target Japanese consumers and are part of broader character‑goods promotions by the respective retailers.