Japan’s Bikkuri Donkey and KFC roll out summer discount campaigns

Bikkuri Donkey is running a limited‑time summer promotion from July 27 to August 25. Customers who download the official app or add the brand on LINE receive coupons that allow the L‑size “Bikkuri Fried Potato” and L‑size “Strawberry Milk” to be purchased at the price of an S‑size serving.

Kentucky Fried Chicken (KFC) has launched a four‑week nationwide campaign from July 29 to August 25, offering every size of its soft drinks for a flat ¥100 each. The promotion covers a range of beverages, including lemonade, Pepsi, melon soda and several teas, with savings of up to ¥240 per drink.