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[BUSINESS] · United States, Philippines · 2 sources

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Jollibee partners with DreamWorks for Forgotten Island film

Jollibee has announced a global collaboration with DreamWorks Animation for the upcoming film ‘Forgotten Island’, scheduled for theatrical release in late September 2026. The partnership emphasizes Filipino storytelling and talent, featuring a cast and creative team that includes Lea Salonga, Jo Koy, H.E.R., Liza Soberano, and co-director Januel Mercado.

To support the film, Jollibee is launching several activations, particularly in North America. Starting September 14, the restaurant chain will offer limited-time ‘Forgotten Island’ meal bundles, including Chickenjoy and Chicken Sandwich options, alongside new menu items like Calamansi Lemonade. The promotion also includes collectible bracelet charms, stickers, and a retro streetwear collection inspired by the film’s 1990s aesthetic.

The film’s soundtrack features the Filipino girl group BINI, who contributed the song ‘A Parallel World’. The collaboration aims to celebrate the cultural connections between the brand and the film’s themes of friendship and heritage.

Entities

BINI · DreamWorks Animation · Forgotten Island · Jollibee · Lea Salonga