JOVI X300 Ultra and FE smartphones launch in Brazil with ZEISS camera kits

JOVI announced the launch of its X300 series in Brazil, introducing two premium models: the X300 Ultra and the X300 Fashion Edition (FE). Both devices feature camera systems co‑developed with ZEISS, offering professional‑grade optics and a dedicated photography kit that includes telephoto extensions, a grip, and other accessories. The X300 Ultra is equipped with a Snapdragon 8 Elite Gen 5 processor, 16 GB RAM, 512 GB storage, a 200 MP primary sensor, and a 6.31‑inch LTPO AMOLED display capable of 144 Hz refresh and up to 4 500 nits brightness. The FE model provides a more compact form factor with a Snapdragon 8 Gen 5 chipset, 12 GB RAM, and a triple‑camera setup of 50 MP sensors. Pricing in Brazil starts at R$ 19 999 for the Ultra and R$ 7 199 for the FE, with deliveries slated to begin on 14 August. Promotional offers on the official JOVI store and Mercado Libre include interest‑free installments, PIX discounts, and a trade‑in program. The launch positions JOVI to compete directly with established premium brands in the Brazilian market.