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K-Beauty trends expand with new product launches and masterclasses
Korean beauty (K-Beauty) trends continue to expand in European markets through new product launches and specialized consumer experiences.
In Portugal, the retail chain Normal has introduced SEONN, an exclusive skincare line developed with South Korean specialists. The brand, which features ingredients like hyaluronic acid and ceramides, offers products such as cleansers, serums, and masks at prices ranging from 3.60€ to 5.90€.
Additionally, NorteShopping is hosting a Korean skincare masterclass on September 19 as part of its FASH_ON program. Led by Sara Fernandes, the session aims to teach the principles of the 'glass skin' trend. The event is limited to 30 participants with a 15 euro fee, which is returned to attendees as a gift card.
On a broader scale, toner pads—pre-soaked cotton discs used for hydration or exfoliation—remain a significant trend within Korean-inspired skincare routines due to their convenience and multifunctional properties.
Entities
Normal · NorteShopping · SEONN · Sara Fernandes · South Korea
Claims
What the coverage asserts, and how many sources carry each claim.
- [○ 1 SOURCE] The skincare masterclass at NorteShopping is limited to 30 participants. marketeer.sapo.pt
- [○ 1 SOURCE] The masterclass costs 15 euros, which is converted into a Gift Card Surprise. marketeer.sapo.pt
- [○ 1 SOURCE] SEONN products are manufactured in South Korea. www.nit.pt
- [○ 1 SOURCE] Toner pads are a trending skincare product popularized by Korean beauty routines. entretetizei.com.br
- [○ 1 SOURCE] NorteShopping is hosting a Korean skincare masterclass on September 19. marketeer.sapo.pt
- [○ 1 SOURCE] SEONN products are priced between 3.60€ and 5.90€. www.nit.pt
- [○ 1 SOURCE] The skincare brand SEONN is exclusive to the Normal retail chain. www.nit.pt