Korea Tourism Organization selects 25 winners for 2026 tourism souvenirs

The Korea Tourism Organization has announced the 25 winners of the ‘2026 Representative South Korean Tourism Souvenirs’ competition. This year's contest saw record-breaking participation with 1,358 entries.

The Presidential Award was granted to a Bangjja Yugi (traditional bronzeware) tableware set inspired by the Bau덕이 (Baudeogi) fan, a cultural heritage of Anseong. Other notable winners include the Prime Minister's Award for traditional fans featuring Dancheong patterns and Jeju anchovy seasoning, as well as various Minister of Culture, Sports and Tourism Awards for items such as metal doorbells and traditional stone guardian doorstoppers.

To promote these ‘K-goods’ globally, the Korea Tourism Organization plans to provide winners with customized support, including business consulting, distribution channel connections, and assistance with entering international platforms like Amazon. Additionally, a tourism souvenir fair will be held at the Dongdaemun Design Plaza (DDP) from November 20 to 22, featuring exhibitions, sales, and business consultations.