TTG Travel Experience 2026 concludes in Rimini

The 63rd edition of the TTG Travel Experience, a major international tourism and hospitality marketplace, concluded in Rimini. The event featured 2,800 exhibiting brands, over 1,000 buyers, and facilitated approximately 15,000 business meetings. The fair saw an increase in international presence, with an 8% rise in the foreign exhibition area and an 11% increase in international exhibitors.

Various Italian regions utilized the platform to promote upcoming strategic events and regional identities. Friuli Venezia Giulia highlighted 2027 milestones, including Pordenone as the Italian Capital of Culture and the Connect Aviation forum in Trieste. Puglia reported significant engagement with over 1,500 B2B meetings and 5,000 visitors, involving 90 companies and six startups. Basilicata received the ‘Most Loved Destination by Visitors’ award from Data Appeal, while Abruzzo presented its ‘Abruzzo Attrattivo 2026’ initiative.

Other regional participants included Calabria, which showcased its Ciclovia dei Parchi, and Liguria, which promoted local traditions and hotel groups. The event also served as a venue for institutional visits, including from the Italian Minister of Tourism, Gianmarco Mazzi.