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Mattel Barbie packaging sparks controversy over alleged Nazi symbolism
A controversy has emerged regarding a Barbie doll package sold at CVS, following a viral TikTok video posted by content creator Ana Elizabeth. The gymnast-themed doll, part of Mattel’s ‘You Can Do Anything’ line, features background imagery of blue-hued spectators in stadium stands.
Elizabeth and several social media viewers claim that some of the printed figures appear to be performing Nazi salutes. The TikTok clip was set to a 1931 German folk song that was later adopted as a Nazi marching tune. The footage has prompted calls for a boycott of Mattel from some consumers, while other commenters have expressed skepticism, suggesting the imagery may simply depict spectators cheering.
Critics in the comments noted that Mattel typically employs teams to prevent such errors, while others argued the poses were being misinterpreted.
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Ana Elizabeth · CVS · Mattel