[ORGANIZATION]
Mattel
Featured in 68 tracked stories · first seen
Situations
Hot Wheels Infinite Rush launch and technical details
4 clusters · 22 sources · last updated
Latest: Hot Wheels Infinite Rush launches as open-world arcade racer
In mid‑July 2026, Milestone and Mattel announced that the arcade‑racing title Hot Wheels Infinite Rush would launch on 10 September 2026, two weeks earlier than previously planned, with an early‑access edition available
Global toy industry demographic and manufacturing shifts
2 clusters · 5 sources · last updated
Latest: Global toy industry sees growth in adult segments and manufacturing concentration in China
The global toy industry is undergoing a demographic shift toward older consumers and a concentration of manufacturing in China. In the United States, the industry saw significant growth in the first half of 2026, fueled
LEGO PlayStation console set rumors and leaks
3 clusters · 41 sources · last updated
Latest: LEGO PlayStation set announced alongside functional emulation mod
Sony Interactive Entertainment and the LEGO Group have officially announced a buildable set that recreates the original PlayStation console. Revealed during a PlayStation State of Play event, the 1,911-piece set (identif
Jurassic Park franchise expansion
2 clusters · 8 sources · last updated
Latest: Jurassic Park franchise expands across film, gaming, and merchandise
The Jurassic Park franchise has grown into a multi-media brand encompassing films, video games, and consumer products. Originally a co-production involving Universal Pictures, DreamWorks Animation, and Amblin Entertainme
Disney motorsport media and licensing expansion
7 clusters · 74 sources · last updated
Latest: Lightning McQueen Day celebrates Cars 20th anniversary
Disney and various motorsport entities are expanding commercial and media partnerships. Disney+ has secured a multi-year global streaming agreement with Formula E, commencing with the 2026/27 season. The platform will ho
Gamescom 2026: Record attendance and security concerns
17 clusters · 433 sources · last updated
Latest: Gamescom 2026 showcases indie game innovation and global expansion
Gamescom 2026 in Cologne, Germany, concluded with record-breaking figures, attracting 368,000 visitors from 131 countries and 1,743 exhibiting companies. This represented an 11% increase in exhibitors compared to 2025. I
LEGO-Netflix K-Pop Demon Hunters merch expansion
14 clusters · 32 sources · last updated
Latest: Netflix expands KPop Demon Hunters franchise with toys and concert tour
The LEGO Group’s first K‑Pop Demon Hunters set – an 825‑piece model of Derpy Tiger and Sussie Bird – launched on 1 August 2026 at a retail price of US$69.99. Designed by Wes Talbott, the build measures over 21 cm tall an
McFarlane Toys expands DC & Marvel figure releases
14 clusters · 9 sources · last updated
Latest: Mattel and McFarlane Toys announce new DC Comics action figure lines
Following early‑July pre‑orders for the DC Collector Edition and Page Punchers ’89 lines, McFarlane Toys continued to roll out new figures throughout July and August 2026. On July 8 the company opened pre‑orders for thre
Mattel Barbie anniversary product releases
3 clusters · 6 sources · last updated
Latest: Mattel launches Barbie Signature Fashion Week collection
Mattel is marking significant milestones through new Barbie product releases. The brand celebrated the 65th anniversary of Barbie with the introduction of the Barbie Fashionistas Doll No. 216, which features a larger bod
Hot Wheels ‘Challenge Accepted’ brand campaign
2 clusters · 8 sources · last updated
Latest: Hot Wheels launches ‘Challenge Accepted’ campaign with global ambassadors
Mattel has launched a global brand platform for Hot Wheels titled ‘Challenge Accepted’, which introduces the brand’s first ‘Class of Legends’. This group of ambassadors includes singer Maluma, footballer Robert Lewandows
Xbox 25th anniversary hardware and collectibles
5 clusters · 70 sources · last updated
Latest: Xbox Series X25 anniversary consoles face massive scalping on resale markets
Celebrations for the 25th anniversary of Xbox include various hardware leaks and official product announcements. Leaked information suggests Microsoft may release a limited-edition Xbox Series X25 console and a matching
Masters of the Universe media performance
2 clusters · 14 sources · last updated
Latest: Masters of the Universe: Revelation to receive Blu-ray release
The ‘Masters of the Universe’ franchise has seen varied commercial developments across different media formats. The live-action film directed by Travis Knight experienced a significant shift in performance, transitioning
Mattel Marilyn Monroe Barbie centennial release
2 clusters · 44 sources · last updated
Latest: Mattel releases Marilyn Monroe Barbie to mark centennial
Mattel has announced and released a new Barbie Signature collector doll to commemorate the centennial of Marilyn Monroe’s birth. Developed in collaboration with The Estate of Marilyn Monroe LLC, the doll is inspired by M
Mattel expansion into game publishing
2 clusters · 7 sources · last updated
Latest: Mattel launches Mattel Game Studios to target Roblox and Fortnite
Mattel has established Mattel Game Studios, a global development and publishing organization intended to create original games based on the company’s own brands. This new division operates under Mattel Digital Studios an
Warner Bros. Barbie sequel talks stall, Dec deadline
4 clusters · 92 sources · last updated
Latest: Warner Bros. faces impasse over Barbie sequel negotiations
Negotiations for a sequel to the 2023 blockbuster ‘Barbie’ have reached a formal impasse between Warner Bros. Discovery and the original creative team. While the studio maintains a rights deal with Mattel, film co-chairs
Toy Story franchise media and merchandise expansion
2 clusters · 6 sources · last updated
Latest: Mattel discusses toy development amid Toy Story 5 release
The Toy Story franchise is expanding its reach across multiple media platforms following the theatrical release of the fifth installment. This expansion includes presence in the gaming sector, such as a special content p
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