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Mattel discusses toy development amid Toy Story 5 release
Mattel is focusing on the evolving play habits of children as Toy Story 5 arrives in theaters. Nick Karamanos, Senior Vice President and Head of Action Figures at Mattel, noted that the company aims to provide tools for imagination rather than just creating accurate replicas of film characters.
As children grow up in a digital age dominated by screens, Mattel seeks to create toys that inspire storytelling and lasting memories to compete for children's attention and time.
Entities
Disney · Mattel · Nick Karamanos · Pixar · Toy Story
Claims
What the coverage asserts, and how many sources carry each claim.
- [● 3 SOURCES] Mattel's goal is to create toys that inspire children to invent their own stories and create lifelong memories. www.leinetal24.de · www.hna.de · www.mannheim24.de
- [● 3 SOURCES] Toy Story 5 is currently in theaters. www.leinetal24.de · www.hna.de · www.mannheim24.de
- [● 3 SOURCES] Nick Karamanos stated that Mattel feels privileged to provide children with tools for their imagination. www.leinetal24.de · www.hna.de · www.mannheim24.de