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Meta reports 10 million Muse AI users and strong Q3 earnings
Meta CEO Mark Zuckerberg announced during the company’s third-quarter earnings call that its new personal AI agent, Muse, has surpassed 10 million users in the United States and Canada within approximately six weeks of its launch. Approximately 25% of users engage with the application daily.
Shopping has emerged as a primary use case for the agent. Zuckerberg noted that over a quarter of engaged users who shop via Muse have an average purchase value exceeding $200. The service utilizes the Plaid connector to link payment applications to bank accounts. Meta plans to monetize the platform through commerce fees and AI subscriptions for intensive users.
Financially, Meta reported third-quarter revenue of $64.6 billion, exceeding analyst expectations. While the Reality Labs division continues to face significant losses, the company expects these losses to narrow in the coming year as it reallocates investment toward AI. Meta also aims to improve Muse's compute cost efficiency by more than 10x over the next year.
Entities
ChatGPT · Mark Zuckerberg · Meta · Muse · Plaid · Reality Labs · Sensor Tower
Claims
What the coverage asserts, and how many sources carry each claim.
- [● 2 SOURCES] Zuckerberg aims to create a large-scale network of interacting AI agents. www.wazzuppilipinas.com · gizmodo.com
- [● 8 SOURCES] Meta plans to monetize Muse through commerce fees and AI subscriptions. www.forux.it · geekyalgeria.com · cryptobriefing.com · www.world-today-news.com · losangelesweeklytimes.com · +3 more
- [● 4 SOURCES] Muse's 7-day retention rate is 30%, compared to ChatGPT's 19%. www.tokenpost.com · www.ithome.com · unwire.hk · cryptobriefing.com
- [● 10 SOURCES] Active users shopping via the AI agent have an average purchase value exceeding $200. pieria24.gr · www.forux.it · geekyalgeria.com · cryptobriefing.com · www.world-today-news.com · +5 more
- [● 4 SOURCES] Meta intends to integrate Muse into its smart glasses starting next month. www.world-today-news.com · www.forux.it · technews.tw · www.spacemoney.com.br
- [● 5 SOURCES] Meta's third-quarter revenue rose 26% to $64.6 billion. www.fool.com · cryptobriefing.com · thecrystaleyes.com · economytoday.sigmalive.com · pakistanpost.pk
- [● 9 SOURCES] Approximately 25% of Muse users use the application daily. pieria24.gr · www.forux.it · geekyalgeria.com · cryptobriefing.com · pakistanpost.pk · +4 more
- [● 12 SOURCES] Muse surpassed 10 million downloads in the US and Canada within 40 days of launch. pieria24.gr · www.forux.it · geekyalgeria.com · iosmac.es · www.logicno.com · +7 more
- [● 13 SOURCES] Muse surpassed 10 million users in the US and Canada within 40 days of launch. pieria24.gr · www.forux.it · geekyalgeria.com · www.tokenpost.com · cryptobriefing.com · +8 more
- [● 6 SOURCES] Meta plans to integrate Muse into its smart glasses starting next month. www.world-today-news.com · pakistanpost.pk · pieria24.gr · www.forux.it · technews.tw · +1 more
- [● 4 SOURCES] Muse's 7-day retention rate is 30%. www.tokenpost.com · www.ithome.com · unwire.hk · pakistanpost.pk
- [● 4 SOURCES] Meta devoted 39% of its US advertising budget to Muse promotion in October. iosmac.es · www.tokenpost.com · www.ithome.com · unwire.hk