Morocco tourism hits 9.4 million visitors in first half of 2026

Morocco tourism 9.4 million visitors 2026 arrivals tourism revenue source markets

Morocco recorded close to 9.4 million arrivals at its border posts by the end of June 2026, a 6 % rise compared with the same period a year earlier. The growth was driven by strong performance in several source markets: France (+9 %), Germany (+14 %), Belgium (+9 %), the Netherlands (+10 %), Italy (+6 %), Poland (+32 %), the United Kingdom (+4 %) and the United States (+9 %).

The sector’s value added rose 8.1 % in the first quarter, while night‑stays in classified hotels increased 9 % in May year‑on‑year. Destination‑specific gains were led by Ouarzazate (+24 % night‑stays), Rabat (+18 %), Agadir (+13 %), Casablanca (+12 %) and Marrakech (+10 %). Overall tourism revenues reached about 53.8 billion dirhams by the end of May, up 14.6 % from the previous year.

Analysts note that the sustained influx reflects diversification of Morocco’s tourism offer, improved air connectivity and higher‑end infrastructure, positioning the kingdom as a leading Mediterranean destination.

Entities

Agadir · Direction des études et des prévisions financières (DEPF) · Morocco · Ouarzazate · Rabat

Claims

What the coverage asserts, and how many sources carry each claim.

[○ 1 SOURCE] Reservations and airline capacity have reached record levels for the upcoming summer season. leseco.ma
[DISPUTED] Weekday tourism activity on the northern coast dropped significantly compared with previous years. 1001infos.net
[○ 1 SOURCE] The tourism sector's value added increased 8.1 % in Q1‑2026 after an 8.7 % rise the previous year. labass.net
[○ 1 SOURCE] Hotel room prices on Morocco's northern coast reached up to about 5,000 dirhams per night in July‑August 2026. 1001infos.net
[○ 1 SOURCE] The high hotel prices discouraged many Moroccan tourists, causing a shift toward Spain. 1001infos.net
[○ 1 SOURCE] Travel revenues reached about 53.8 billion dirhams, up 14.6 % from the end of May 2025. labass.net
[○ 1 SOURCE] Tourist arrivals grew from France (+9 %), Germany (+14 %), Belgium (+9 %), Netherlands (+10 %), Italy (+6 %), Poland (+32 %), United Kingdom (+4 %) and United States (+9 %). labass.net
[DISPUTED] Morocco recorded nearly 9.4 million tourist arrivals by the end of June 2026, a 6 % year‑on‑year increase. labass.net