National Basketball League prepares for NBL27 season expansion

The National Basketball League (NBL) is preparing for the NBL27 season, which begins on September 19. The league has secured a major international broadcast expansion, with coverage extending to 35 countries across North America, Europe, and Asia. In North America, a partnership with NBA TV will reach an estimated 33 to 37 million households.

Commercial activity is also increasing, highlighted by a new official partnership with Heinz Australia. The league has also updated its official app to include improved video features and personalized content for fans.

On the court, the opening round features six live games on ESPN. Notable matchups include Melbourne United against the Adelaide 36ers and the Perth Wildcats facing South East Melbourne Phoenix. The Wildcats will navigate the season opener without their primary point guards, Brandon Knight and Jaron Rillie, opting for a ‘committee’ approach to ballhandling. Meanwhile, Adelaide Head Coach Trevor Gleeson has stirred competitive tension following comments regarding the recruitment processes of Melbourne United and Adelaide.