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Petrobras acquires naming rights for Brasil Ladies Cup
Petrobras has signed a sponsorship agreement to acquire the naming rights for the next two editions of the Brasil Ladies Cup. This partnership grants the state-owned company the primary sponsorship slot for the international women's football tournament.
The agreement includes brand rights for digital broadcasts, field signage, fan experiences, and social programs linked to the competition. This follows previous presentation sponsorships held by Meta and Nubank. The tournament is organized by the International Football Soccer Society (FIFOS) in partnership with the São Paulo Football Federation (FPF).
The most recent edition of the tournament, held at the Brinco de Ouro Stadium in Campinas, saw Palmeiras secure a second consecutive title by defeating Flamengo 3-1. The event reached a record audience of 1.366 million viewers via streaming platforms and drew 1,821 spectators to the final match.