started · updated
Emmy Awards to move to Prime Video in historic six-year streaming deal
The Television Academy has signed a six-year agreement with Amazon to move the Emmy Awards from traditional broadcast television to Prime Video. Starting with the 2027 ceremony, the awards will be streamed exclusively on the platform.
This deal ends the decades-long “Wheel Deal” rotation, which saw the broadcast of the ceremony alternate among major US networks ABC, CBS, Fox, and NBC. The transition to streaming follows a broader industry trend, as seen with the Oscars moving to YouTube in 2029.
In a significant move for accessibility, the ceremony will be streamed live and for free worldwide, meaning viewers will not require an Amazon Prime subscription to watch. The agreement is expected to reach audiences in more than 240 countries and territories. While official financial terms were not disclosed, industry reports estimate Amazon will pay between $15 million and $25 million annually for the global rights, a notable increase from the previous broadcast network fees estimated at $8 million to $10 million.
Entities
Amazon · Amazon MGM Studios · Amazon Prime Video · Cris Abrego · Emmy Awards · Mike Hopkins · Prime Video · Television Academy
Claims
What the coverage asserts, and how many sources carry each claim.
- [● 31 SOURCES] The agreement ends the “Wheel Deal” rotation between broadcast networks ABC, CBS, Fox, and NBC. mynewsla.com · wtop.com · www.independent.co.uk · variety.com · ghananewss.com · +26 more
- [● 32 SOURCES] The Television Academy and Amazon have signed a six-year agreement for the Emmy Awards. mynewsla.com · www.tvline.com · wtop.com · www.independent.co.uk · variety.com · +27 more
- [● 32 SOURCES] The Emmy Awards will be available to stream for free worldwide without a Prime Video subscription. mynewsla.com · www.tvline.com · wtop.com · www.independent.co.uk · variety.com · +27 more
- [● 7 SOURCES] Prime Video is reportedly paying approximately $15 million to $25 million annually for global rights. variety.com · www.elcinedeloqueyotediga.net · tbreak.com · geekyalgeria.com · technologue.id · +2 more
- [● 32 SOURCES] The new deal begins with the 2027 Emmy Awards ceremony. mynewsla.com · www.tvline.com · wtop.com · www.independent.co.uk · variety.com · +27 more
- [● 6 SOURCES] Previous annual license fees from broadcast networks were estimated between $8 million and $10 million. www.tvline.com · variety.com · www.elcinedeloqueyotediga.net · tbreak.com · ghananewss.com · +1 more