Roku launches over 30 streaming service bundles

Roku has announced the addition of more than 30 new premium streaming bundles available to viewers in the United States and Mexico. The initiative aims to provide cost savings of up to 33% per month by pairing complementary streaming services together at a single discounted price point.

The new offerings include various combinations such as HBO Max and Cinemax, Starz and AMC Plus, and BritBox and BBC Select. Notably, the bundles include exclusive pairings with Howdy, Roku’s own $3-per-month ad-free streaming service, such as Howdy with Hallmark Plus or A&E Crime Central.

Customers can access these bundles through Roku devices, the Roku mobile app, or via the web through The Roku Channel. The company stated that users with existing premium subscriptions can switch to these bundles by canceling their current plans to avoid double billing. Roku indicated plans to roll out additional streaming bundles in the future.