Royal Enfield reports 34% increase in July 2026 motorcycle sales

Royal Enfield reported a significant increase in motorcycle sales for July 2026, with total units reaching 118,232, a 34% increase compared to the same month in the previous year. Domestic sales in India grew by 38% to 105,317 units, while exports saw a 10% rise to 12,915 units.

The company’s 350 cc motorcycle range remains its primary volume driver. The Classic 350 led sales with 39,197 units, representing a 47.82% year-on-year growth and accounting for approximately 37.22% of domestic sales. The Bullet 350 followed with 26,245 units (up 65.61% YoY), and the Hunter 350 recorded 22,031 units (up 19.91% YoY).

In the higher-capacity segments, the Guerrilla 450 showed substantial growth, with sales increasing 108.58% year-on-year to 1,435 units. The Himalayan also saw a 40.87% increase, reaching 2,192 units. Conversely, some 650 cc models experienced declines, including the Super Meteor 650, which saw sales drop by 26.21% to 805 units.