Sebrae-SP launches free innovation programs for small firms and rural producers in São Paulo

Sebrae-SP announced the ALI Produtividade program, a free six‑month initiative for micro and small enterprises in Osasco and surrounding areas. The scheme offers 50 slots and provides personalized on‑site support from a Local Innovation Agent to boost productivity, cut operating costs and increase revenue. Registrations are open until 31 July, with the program slated to begin in July 2026. Program manager Paulo Henrique Guedes said the effort “promotes productivity, encourages innovation and strengthens management of small businesses.”

A second offering, ALI Rural, opens 90 free slots for agricultural producers across two zones in São Paulo state, covering municipalities such as Araraquara, Itápolis and surrounding towns. Starting 1 August 2026, the year‑long program pairs each farmer with an Innovation Agent for monthly visits, aiming to improve efficiency, competitiveness and sustainability. Analyst Deise Nogueira highlighted that “the ALI Rural walks alongside the producer, turning knowledge into results on the property.”