Brasil Game Show 2026: SEGA, Monster Energy, and Team Liquid announce major activations

Major gaming brands and organizations have announced their participation in the Brasil Game Show (BGS) 2026, scheduled for October 9–12 in São Paulo.

SEGA will host its largest presence yet with a 300 m² booth, offering playable demos for six titles, including Alien: Isolation 2, Crazy Taxi: World Tour, and Persona 4 Revival. The latter will feature official Brazilian Portuguese localization. SEGA is also bringing international guests, including creative directors and producers, for panels and meet-and-greets.

Monster Energy will sponsor the Monster Energy Arena, the event's main esports stage. Their activation includes 36 gaming stations for Call of Duty: Modern Warfare 4, competitive tournaments, and exclusive merchandise opportunities.

Team Liquid, in partnership with Visa, will return for the fifth consecutive year. Their 152 m² space will feature gameplay stations for titles such as EA SPORTS FC 27, VALORANT, and Fortnite, alongside meet-and-greets with athletes and content creators. Visa will also offer promotional discounts and priority access benefits for attendees using their payment credentials.