Seven‑Eleven Japan launches Eric South‑supervised dual‑spice curry

Seven‑Eleven Japan introduced a new convenience‑store product, the "Eric South supervised 2‑type Spice Curry," on 3 August 2026. The offering combines two distinct Indian‑style curries – honey‑butter chicken and keema – in a single 403 g container priced at ¥699. The product is part of the retailer’s nationwide "Curry Fest" promotion, available across all regions of Japan, including Hokkaido, Tōhoku, Kantō, Chūbu, Kansai, Chūgoku, Shikoku and Okinawa.

Reviews note that the honey‑butter chicken curry balances sweetness from honey and coconut milk with a moderate spice level, while the keema curry delivers a stronger, more traditional heat. Both are served with turmeric rice, and the two sauces can be mixed to create a third flavor profile. The launch highlights Seven‑Eleven’s ongoing collaboration with the South‑Indian restaurant chain Eric South, led by chef Shunsuke Inada, bringing restaurant‑grade spice complexity to a mass‑market format.