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Japanese sponsorship of Sint‑Truidense football club (2 clusters)
Sint‑Truiden football club signs sponsorship deal with Japan's Taiyoudo Kampo
Belgian Pro League side Sint‑Truiden (STVV) announced a corporate sponsorship agreement with Tokyo‑based Taiyoudo Kampo Co. for the 2025‑2026 season. The partnership is intended to back Japanese players, coaches and staff competing in Europe and to act as a cultural bridge between Japan and Belgium.
Taiyoudo’s representative, Taira‑o Lin, said the company is honored to support the club’s vision, adding that promoting health through traditional Kampo medicine provides a solid foundation for athletes to pursue their goals.