South Korean Travelers Boost Solo Travel Searches, Agoda Finds

Agoda’s latest travel data show that interest in solo trips among South Koreans rose 9 % year‑on‑year during the first five months of the year. Accommodation searches increased 7 % for domestic trips and 11 % for international journeys.

Domestically, Seoul was the top destination, followed by Jeju, Busan, Incheon and Gangneung. Donghae recorded the fastest growth, with a 28 % jump in solo‑traveler searches, aided by a local “Solo Traveler‑Friendly Business Certification” program.

Outside South Korea, Japan remained the favorite overseas market, with Tokyo, Osaka and Fukuoka ranking highest. Southeast Asian cities also attracted attention, notably Jakarta, which saw a more than 30‑fold surge in searches, and Da Nang.