Spanish agricultural sectors showcase regional products at Fruit Attraction

Spanish agricultural sectors showcased significant presence and commercial activity at the Fruit Attraction trade fair in Madrid. Representatives from various regions highlighted local production strengths and addressed industry challenges.

In Elche, date producers reported positive outcomes from the event, securing new agreements with national and international buyers to expand the market for their traditional crop. Similarly, the red fruit sector from Huelva, including strawberries and blueberries, emphasized its role as a strategic economic driver for the province.

In Almería, local government officials participated to support the agro-industry, focusing on the importance of rural infrastructure and administrative support for farmers. Meanwhile, Felipe Medina of ASEDAS noted that intense competition among supermarkets is driving product differentiation and benefiting consumers, while also calling for collaborative solutions to rising energy and transport costs within the food supply chain.