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[BUSINESS] · South Korea · 2 sources

Starbucks Korea launches Red Bean Matcha Coco Frappuccino for summer

On July 27, Starbucks Korea introduced a new summer beverage, the Red Bean Matcha Coco Frappuccino. The drink blends red bean paste, organic Jeju matcha, pearl topping and a coconut base, completing the Coco Frappuccino series after the Grapefruit‑Mango and Pineapple‑Blue flavors.

The launch coincides with the chain’s 27th‑anniversary celebration. A four‑week promotion offers a tote bag illustrated with the company’s first store to customers who spend 25,000 won or more, followed by weekly giveaways of Bear‑Star miniature keyrings, name‑tags and mesh mini‑bags. From now until August 2, summer merchandise is discounted 20 %, and all Rewards members receive two summer coupons for a free iced drink and a 30 % discount on food items.

Entities: Red Bean Matcha Coco Frappuccino · Starbucks Korea