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2 clusters · 4 sources · 26 days · First seen · Last updated

Categories: BUSINESS

Starbucks summer drink launches

Entities: Red Bean Matcha Coco Frappuccino · Starbucks Korea

Overview

On July 1, 2026 Starbucks in the United States reintroduced its S'mores Frappuccino as a limited‑time summer offering and added a new S'mores Cold Brew topped with marshmallow foam and chocolate drizzle. The launch highlighted nostalgic summer flavors and sparked home‑barista recreations of the drink.

Later that month, on July 27, Starbucks Korea rolled out a region‑specific Red Bean Matcha Coco Frappuccino, blending red bean paste, Jeju matcha, coconut and pearl toppings. The beverage debuted alongside a four‑week anniversary promotion featuring discounted merchandise and rewards‑member coupons, extending the chain’s summer menu in Asia.

Together, the two releases illustrate Starbucks’ strategy of launching seasonal, market‑tailored drinks worldwide during the summer period.

Timeline

  1. 9 days ago

    [BUSINESS] 2 sources
    Starbucks Korea launches Red Bean Matcha Coco Frappuccino for summer

    Starbucks Korea debuted the Red Bean Matcha Coco Frappuccino on July 27, tying it to its 27th‑anniversary promotion with free tote bags, weekly keyring gifts, 20% merchandise discounts and member coupons.

  2. about 1 month ago

    [BUSINESS] 2 sources
    Starbucks relaunches S'mores Frappuccino and adds S'mores Cold Brew for summer

    Starbucks revives its S'mores Frappuccino and launches a new S'mores Cold Brew and Chai on July 1, prompting fans to share copycat recipes.

Sources

news.heraldcorp.com · stv.seoul.co.kr · usen.com · wearenotmartha.com