Stellantis and Jaguar Land Rover sign MOU to explore US product and technology collaboration

Stellantis and Jaguar Land Rover (JLR) announced on May 20 that they have signed a non‑binding memorandum of understanding to explore joint product and technology development in the United States. The agreement calls for both companies to assess potential synergies, including shared platforms, technologies and possibly production facilities, with the aim of reducing costs and addressing high import tariffs that JLR faces on vehicles built outside the U.S.

Stellantis sees the partnership as a way to better utilise under‑used North American factories, while JLR hopes to gain a foothold in its now‑largest market. Executives from both firms emphasized that the study is in early stages and no specific brands or manufacturing plans have been confirmed. The move follows Stellantis’s broader strategy of focusing investment on a handful of core brands and seeking collaborative opportunities to boost growth.

If the feasibility study yields positive results, JLR could eventually produce models in Stellantis plants, potentially alleviating the £410 million (≈$550 million) in tariffs incurred last year and improving price competitiveness for its luxury models in the U.S.