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[BUSINESS] · United States, Morocco · 2 sources

Stellantis to Relaunch Chrysler with Fiat‑Based Models under FastLane 2030

Stellantis announced that the Chrysler brand will expand from a single minivan to three models as part of its five‑year FastLane 2030 strategy. The first two models – the Chrysler Arrow and Arrow Cross – will be based on Fiat’s Grizzly platform and built in Morocco, with pricing aimed below US $40,000 to re‑enter the affordable family‑car segment in North America. Design lead Ralf Žil says the vehicles will retain a distinct Chrysler identity, while exterior design chief Irina Zavacki is steering a modern, clean aesthetic.

All three upcoming Chrysler models will share Stellantis’ new STLA One platform, allowing a mix of gasoline, mild‑hybrid and full‑electric powertrains. The move reflects Stellantis’ broader focus on four core brands – Ram, Jeep, Fiat and Peugeot – and a shift away from its older STLA Small and Medium architectures.