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[CULTURE] · United States · 3 sources

Sydney Sweeney launches SYRN lingerie line with bold photo campaigns

Actress Sydney Sweeney, known for roles in “Euphoria” and “The White Lotus,” introduced her own lingerie brand, SYRN, featuring collections aimed at different moods and body types. In promotional shots she modeled a sheer lace bodysuit and a sheer white lingerie set while picking flowers, sparking both praise and criticism online. Sweeney told Whoopsee, “When I bought my first beautiful bra that actually fit, I wore it until I couldn't any more. Creating pieces for different body types is essential to SYRN.” The first “Seductress Drop 2” sold out quickly, and the brand offers over 40 sizes. Fan reactions ranged from “Goddess” to negative comments about the revealing outfits. The brand is not yet available in Portugal but ships internationally.