Sydney Sweeney promotes SYRN lingerie amid social media buzz

Actress Sydney Sweeney is gaining significant social media attention through the promotion of her lingerie brand, SYRN. A video featuring Sweeney modeling pieces from her basics range recently garnered over 9 million views on X.

Sweeney's recent promotional efforts for SYRN have also sparked online discussion regarding a potential connection to singer Taylor Swift. Sweeney shared an Instagram Story showcasing a pair of pastel-colored panties embroidered with the phrase, “But daddy, I love him.” The phrase is the title of a song from Swift’s 2024 album, *The Tortured Poets Department*.

Some observers have suggested the branding may be a reference to Swift, noting that Sweeney is currently dating music mogul Scooter Braun, who has been involved in a long-standing public feud with Swift over the ownership of her music masters. While some social media users viewed the move as provocative, others noted the phrase has been used in various other artistic works, such as *The Little Mermaid*.