started · updated
Sydney Sweeney's SYRN Lingery Campaign Gains Attention
Actress Sydney Sweeney continues to front the marketing for her SYRN lingerie brand, releasing a new short video that shows her twirling in an all‑black "Seductress" look. The clip, posted on Instagram with the caption "Syd for Seductress," is part of a series of campaigns that highlight the brand's four collections – Romantic, Playful, Comfy and Seductress – and aims to showcase varied aspects of modern womanhood.
Influencer Alix Earle also posted a mirror selfie wearing the same SYRN bralette that Sweeney modeled, further amplifying the brand's visibility. Both Sweeney and model Amélie Tremblay have been featured in recent SYRN promotions, ranging from pastel Playful pieces to the darker Seductress line.