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[CULTURE] · Germany · 6 sources

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TikTok ‘Aura Battles’ trend gains popularity among Gen Z

A new social media trend known as ‘Aura Battles’ or ‘Aura Farming battles’ is gaining traction among Gen Z and Gen Alpha on TikTok. The trend, which stems from the intersection of internet culture and video games, involves participants using specific physical poses and movements to project style, charisma, and self-confidence.

In this digital context, ‘aura’ serves as a virtual score that measures how iconic or cool an individual appears. Participants aim to increase their ‘aura level’ by performing actions that earn them symbolic points. The trend has reached a level of cultural visibility where even Pope Leo XIV has been noted for imitating the ‘six-seven’ gesture, a prominent element of current digital culture.

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Pope Leo XIV · TikTok

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