Tourism trends show shifts in Polish regional travel

Tourism patterns in Poland are showing diverse trends across different regions. In Zakopane, local businesses are preparing for a new wave of international visitors. While the summer season was characterized by tourists from Arab countries, particularly the Persian Gulf, the region expects continued interest from other foreign groups, such as visitors from Lithuania, helping to stabilize the economy outside traditional summer and winter peaks.

In Zamość, the 2026 tourist season (April to August) saw 268,469 visitors, a slight increase of 0.17 percent compared to the previous year. While the number of visitors remained stable, stays in accommodations with at least 10 beds decreased by 14.58 percent. However, the average length of stay increased to 1.81 nights. International visitors to Zamość primarily originated from France, the Czech Republic, Germany, the United States, and Canada.

Experts suggest that domestic tourism faces competition from affordable foreign destinations and uncertainty caused by the ongoing war on Poland's eastern border.