Unimall to host Lil ala mode Halloween campaign in Nagoya

Unimall, an underground shopping mall in Nagoya, will host a Halloween campaign in collaboration with ‘Lil ala mode’, a character series created by illustrator mikko. The event is scheduled to run from October 1 to October 31, 2026.

Throughout the month, the mall will feature themed decorations and various promotional activities. Customers who spend 1,000 yen or more can enter a lottery to win one of 300 original drawstring bags. Additionally, shoppers at participating stores can receive one of four types of original stickers on a first-come, first-served basis.

Special attractions include a photo spot in the East Plaza and a pop-up shop running from October 16 to October 31. The pop-up shop will also feature a capsule toy machine offering limited-edition marker charms. On October 24 and 25, character greeting events featuring ‘Mousse’ will be held at the East Plaza at scheduled times.