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2 clusters · 10 sources · 5 days · First seen · Last updated
Unimall Lil ala mode Halloween campaign
Overview
Unimall, an underground shopping mall in Nagoya, Japan, has announced the ‘Unimall x Lil ala mode Halloween Campaign’ scheduled to run from October 1 to October 31, 2026. The event is a collaboration with the ‘Lil ala mode’ character series created by illustrator mikko.
Promotional activities include themed decorations, photo spots in the East Plaza, and a pop-up shop featuring character goods and limited-edition marker charms. The campaign also includes character greeting events with ‘Mousse’ on October 24 and 25.
Shoppers can participate in various incentives, such as a lottery for original drawstring bags for those spending 1,000 yen or more, and receiving limited-edition stickers at participating stores on a first-come, first-served basis. The Unimall campaign is part of a broader trend of Japanese brands and retailers launching seasonal Halloween-themed products and collaborations for 2026.
Entities
Unimall · Lil ala mode · Boulmich · Nagoya Station · Shinzi Katoh
Timeline
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[CULTURE] 10 sourcesJapanese brands launch various Halloween-themed collections for 2026
Multiple Japanese brands, including Gucho, PAPABUBBLE, and Graniph, are launching limited-edition Halloween collections and themed merchandise for the 2026 season.
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[CULTURE] 2 sourcesUnimall to host Lil ala mode Halloween campaign in Nagoya
Unimall in Nagoya will host a Halloween collaboration with illustrator mikko’s ‘Lil ala mode’ throughout October 2026, featuring character decorations, a pop-up shop, and character greeting events.
Sources
animeanime.jp · beautypost.jp · bg-mania.jp · cinemacafe.net · dtimes.jp · getnews.jp · inside-games.jp · news.cube-soft.jp · prtimes.jp · yokosuka.goguynet.jp
This summary has been updated 1 time: see revision history