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[BUSINESS] · Brazil · 5 sources

Volkswagen cuts prices on T‑Cross and Nivus SUVs in Brazil

Volkswagen announced major price reductions for two of its compact SUVs in the Brazilian market during June. The T‑Cross lineup saw discounts of up to R$ 10,000 across all trims, with prices falling from R$ 161,490 to R$ 151,490 for the 200 TSI version and similar cuts for the Comfortline, Highline and Extreme variants, while equipment levels remained unchanged.

The Nivus was offered a heavier discount of up to R$ 30,852 for PC D customers, with the Comfortline 200 TSI price dropping from R$ 158,290 to R$ 130,108 and the Highline 200 TSI falling from R$ 173,290 to R$ 142,438. Financing rates as low as 0.99% per month were also advertised. Both promotions aim to boost sales after the T‑Cross recorded its best month since launch, selling 11,752 units in June, the top‑selling passenger car in Brazil.