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BYD Electronic (Holdings) Co., Ltd.
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Situations
Memory crunch deepens smartphone slump, Samsung leads ships
33 clusters · 280 sources · last updated
Latest: Apple iPhone Ultra launch hit by DRAM shortage, Samsung tops DRAM market
Global smartphone shipments continued their steep 11 % YoY decline in Q2 2026, while average selling price rose 17 % to $400, pushing total revenue to a record $109 billion. Apple retained its premium‑segment dominance,