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Generation Alpha

Featured in 9 tracked stories · first seen

Situations

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Expansion and commercialization of ‘aura farming’ trend

23 clusters · 212 sources · last updated

Latest: Aura battles draw crowds in Besançon and Montpellier

The Brazilian internet meme ‘farmar aura’ has evolved from digital slang into a series of physical social competitions across Latin America and Europe. Rooted in gaming terminology where ‘farming’ refers to repetitive re

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Generational social and economic trends

2 clusters · 20 sources · last updated

Latest: Generational shifts examine work-life balance and social values

Discussions regarding generational dynamics highlight the distinct social and technological characteristics that define different age groups. Historical eras, such as the post-war economic growth experienced by Baby Boom

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Gen Z career priorities and digital security risks

7 clusters · 35 sources · last updated

Latest: Gen Z increasingly adopts analog technology to escape digital addiction

Generation Z continues to navigate a multifaceted existential crisis driven by economic instability, digital isolation, and professional anxiety. Research from the University of Greenwich highlights that one in five youn

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