[ORGANIZATION]
Lens+
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Situations
Snapchat AI integration and B2B advertising strategy
2 clusters · 7 sources · last updated
Latest: Snapchat introduces AI features and targets B2B advertising
Snapchat has expanded its service offerings by integrating new generative artificial intelligence tools into its premium subscription tiers, Lens+ and Snapchat+. These features include ‘Chat to Song’ (also referred to as