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Lola/TBWA

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Situations

[ACTIVE] [BUSINESS] [BR]

Pague Menos discount campaign launch

2 clusters · 3 sources · last updated

Latest: Pague Menos launches image recognition campaign for discounts

The Brazilian pharmacy chain Pague Menos launched the ‘Pague Menos Scan’ campaign, an initiative designed to leverage image recognition technology to provide consumer discounts. Developed by the advertising agency Lola/